Round out your job application with a professional cover letter. We have plenty of info about cover letters and how to write your own, but if you are specifically looking to work as a sales manager, you’ve come to the right place.
Use this sample as reference for writing your own, or simply replace our information with your own. If, however, you’d rather have it professionally written, let our cover letter builder do the heavy lifting.
Table of Contents
- Sales Manager Cover Letter & Resume (Image)
- Sales Manager Cover Letter (Text Format)
- 5 Tips for Writing Your Sales Manager Cover Letter
1. Sales Manager Cover Letter Sample (Image)
The below images show both the Sales Manager Cover Letter and the Sales Manager Resume. You can download your own for free by clicking the images below.
Create My Cover Letter Now
Download the Retail Manager Cover Letter Sample in MS Word
Looking for something different? Check out our cover letter collection for more examples.
2. Customer Service Cover Letter (Text Format)
142 Facebook Blvd.
Raleigh, NC, 94301 United States
March 21, 2017
Hiring Manager’s Name
341 Company Address
Raleigh, NC, 94301
Dear [Hiring Manager’s Name],
My name is David Chalice, and I am a sales manager with experience in regional territory management and marketing brand strategy. I was contacted via LinkedIn about your National Sales Manager position and think I would be the best fit for the role.
As a sales manager with 8 years of experience at Stone & Meyer, I consistently exceeded monthly sales goals resulting in annual increases in profits 6 years in a row. I believe my dedication and proven track record demonstrate my ability to substantially increase profits at Wilford & Co. Here are three examples of my contributions that have had a positive and lasting impact on Stone & Meyer:
- Designed an innovative marketing strategy to boost market penetration, increasing our operating profit margin by 30% in 2016.
- Analyzed sales pipelines and trends with senior management in order to forecast quarterly sales goals and quotas with 95% accuracy.
- Devised social media strategies that align with corporate B2C initiatives and objectives.
I’ve noticed Wilson & Co. has made great efforts to meet increasing customer demand for IoT and M2M sectors. This is a commendable strategy, as this branch of the industry is expected to garner profits exceeding $500 million dollars in revenue this year alone.
I am thrilled at the prospect of working with your company and would like to come in for an interview as soon as possible. Please contact me at [Phone] or via email at [Email] so we can arrange a suitable time to meet. Thank you for your time and consideration. I look forward to hearing from you.
3. 5 Tips for Writing a Sales Manager Cover Letter
1. Be specific: A strong cover letter will provide information about your past roles, what you did there, and how qualified you are as a candidate. It should also be assertive: let the employer know you want the position and believe you are the best fit. As a sales manager, you want to be explicit and convincing.
2. Emphasize skills: If you are already in a managerial role or are applying for one, you will want to prove that you can take charge. Provide examples that demonstrate your leadership qualities and effectiveness as a manager.
If you are already in a managerial role or are applying for one, you will want to prove that you can take charge. Provide examples that demonstrate your leadership qualities and effectiveness as a manager.
3. Quantify: The best way to convince an employer of your ability is to give them quantified work experience. This kind of results-oriented language is vivid and helps employer’s gauge what kind of candidate you are.
4. Sell Yourself: The importance of selling yourself cannot be overstated. In a cover letter, it is acceptable to say that you’re the best candidate for the job. You want to come across as confident, knowledgeable, and dependable.
5. Borrow from your resume: It’s ok to restate key examples, words, and phrases from your resume. After all, that’s your best ammunition, so why not use it again? Choose aspects of your resume that pertain to the employer’s needs; this will make you stand out from the competition.
Writing an organized, informative cover letter is a critical step toward connecting yourself to a hiring manager and showing the value you bring to the company. Thankfully, there are a variety of writing strategies that can help you fully convey your true worth to a potential employer. The following sales associate cover letter was written for a job-seeker with five years of experience, but the formatting can still be applied when applying for a first-time position.
Need your cover letter fast? Our cover letter builder does the writing for you!
Table of Contents
- Sales Associate Cover Letter Sample (Image)
- Sales Associate Cover Letter (Text Format)
- 5 Tips for Writing Your Sales Associate Cover Letter
1. Sales Associate Cover Letter Sample (Image)
The following images show a sales associate cover letter, and its matching resume from the same applicant.
Create My Cover Letter Now
Download the Sales Associate Cover Letter Sample in MS Word
Our cover letter example library is a great resource if you’re interested in other career paths!
2. Sales Associate Cover Letter (Text Format)
341 Company Address
Company City, State, xxxxx
Dear Mr./Ms./Mrs. [Hiring Manager’s Name],
I am writing this email in response to your advertisement on LinkedIn for the sales associate position at [target company]. My personality and work ethic have allowed me to thrive in the retail industry over the years, and I know that my experience can make me an asset for your company.
With over eight years of industry experience, I’ve faced a variety of situations that have allowed me to sharpen my people skills. As a member of the Trader Joes’ team for three years, I helped reduce customer complaints by 20% and initiated a storewide fitness program to improve employee morale. While working for Bed Bath & Beyond as a store associate, I’ve further honed my customer service skills and have helped my branch consistently break sales goals each month. By being able to work with a variety of personalities and adapt to unfamiliar situations, I’ve thrived working in retail and sales.
[Target company] wants to expand by appealing to the Spanish-speaking market, and with my functional knowledge of Spanish I believe I could be an important addition to your team. Furthermore, it appears that you need experienced people who have worked with a diverse array of customers to branch into new markets. Growing up in Boston I’ve worked with a variety of people from many socioeconomic backgrounds, and can help connect [target company] to potential clients.
I’d greatly appreciate the opportunity to have a face-to- face interview. I am ecstatic at the opportunity to continue working as a sales associate, and I strongly believe that I could positively contribute to [target company] and help it achieve both short-term and long-term goals. Feel free to email me at your earliest convenience — I am available for an interview at any time. Thank you for your time and consideration; I look forward to your response.
3. 5Tips for Writing Your Sales Associate Cover Letter
1. Be as specific as possible! “Sales Associate” is a job title that encompasses a wide swath of customer-service related positions. To avoid confusion, be specific when outlining your prior work experience.
2. No experience? No worries! If you don’t have prior work experience, focus on examples of you working well with others — as a leader or as a member of a team. Sales associates require well-honed social skills, so demonstrate this through such experiences.
Use statistics and numbers to help give the hiring manager a greater sense of your past accomplishments.
3. Numbers speak for themselves. Use statistics and numbers to help give the hiring manager a greater sense of your past accomplishments. These concrete details are invaluable to a potential employer, who needs to quickly and efficiently determine your capabilities.
4. Don’t disregard the details! Avoid merely listing off your past work experiences; instead, use these experiences to showcase your ability to handle different situations. A sales associate must be adaptable, and adaptability is best illustrated through detailed examples.
5. It takes skills to pay the bills. Make sure to prominently feature your relevant skill-set in the cover letter. The hiring manager will be looking to see if your abilities are a good match for the company. Specifically, highlight the skills that will help a company achieve its goals.
Take words directly from the job posting and use them into your cover letter, but be careful to not force them into your writing. Instead, organically weave them into your work experiences to attract the attention of the hiring manager.